@gregorybakker

Last updated: 23.08.2026

CONTENT CREATOR & SOCIAL DIRECTOR

Disarmingly Authentic content that captures attention, builds trust & inspires shares

Creator & director humanising brands with short-form content that shapes what people notice, choose and remember.

18k+

Followers across socials

Millions

Total views

700k-1m

750k+

Monthly views

550+

Posts published

100% ORGANIC SUCCESS

01 — HOW WE CAN WORK TOGETHER

Collabs

Production

Learning

Talent

LEVERAGE MY PERSONAL BRAND AND AUDIENCE

01

Brand collaborations

Sponsored content shared with my audience.

02

Brand Partnerships

Retainers for ongoing ambassador relationships.

01 — HOW WE CAN WORK TOGETHER

01

Brand collaborations

Sponsored content shared with my audience.

02

Brand Partnerships

Retainers for ongoing ambassador relationships.

Collabs

04

Workshops

Hands-on workshops that help teams think more creatively and produce better social content.

05

Content Strategy

Research, strategy and creative direction to help your brand create content people genuinely want to watch.

03

Content creation

Creator-led content from strategy through to production, designed to connect with your target audience.

Production

09

Modelling

Available for commercial, lifestyle and editorial modelling shoots.

10

Acting

Available for commercial, television and film productions.

Talent

08

Speaking

Hosting an event? I love to share my insights about creativity, social media and the power of content creation.

07

Coaching

Learn how to build a personal brand and master the art of making yourself visible online. One on one or groups.

06

Workshops

Hands-on workshops that help teams think more creatively and produce better social content.

Learning

02 — THEMES

Explore existing themes in my personal brand that align with your offering so our collab fits naturally with my content and feels genuine and trustworthy to my audience.

Explore existing themes in my personal brand that align with your offering so our collab fits naturally with my content and feels genuine and trustworthy to my audience.

THEME

Getting into the best shape of my life in my 30s

Getting into the best shape of my life in my 30s

Sharing habits, insights, setbacks and progress as I pursue my physical potential.

FOCUS: HEALTH & PERFORMANCE

Nutrition

Supplements & Vitamins

Food & Restaurants

Wearables

Gyms / gym equipment

Training apparel

Rehab / Recovery

Official Events

Physical activities

Outdoor gear

THEME

Building my business and sharing the journey

Building my business and sharing the journey

Documenting the highs and lows of building a creative business from the ground up.

FOCUS: PROFESSIONAL GROWTH & ENTREPRENEURSHIP

Workspace / Office

Networking

Software

AI Tools

Banking

Accounting

Education

Coffee / Lunch

Business / Accounting Services

Technology / Cameras

THEME

Living an examined life

Living an examined life

Observations and thoughtful takes on life that inspire conversation and insight.

FOCUS: CURIOSITY & WISDOM

Podcasts

Journals

Books / Courses

Travel / Experiences

Films

Cameras

Coffee

THEME

The quest for excellence

The quest for excellence

Levelling up in style, discipline and intentional living.

FOCUS: PERSONAL DEVELOPMENT

Menswear

Fragrance

Home

Cars & Bicycles

Travel / Getaways

Furniture & Home

Outdoor gear

Premium technology

THEME

Celebrating Cape Town & South Africa

Celebrating Cape Town & South Africa

Showcasing the people, places and stories that make Cape Town and South Africa worth calling home.

FOCUS: LOCAL CULTURE & DISCOVERY

Restaurants & Cafés

Hotels & Accommodation

Weekend Getaways

Tourism

Local Businesses

Events & Festivals

Food & Drink

Adventure Activities

Wine Farms

Arts & Culture

Hidden Gems

Made in South Africa

03 — NARRATIVES

While themes speak to broad, ongoing patterns in my content, narratives speak to specific, time-constrained stories that revolve around active transformation and growth.

I've included these narratives to give brands the opportunity to elevate one-off collaborations or partner with me for meaningful, long-term enagements.

NARRATIVE

The journey to 85kg

The journey to 85kg

Where I was

100kg+

Where I am

92kg

Where I'm going

85kg

NARRATIVE

The journey to 100,000 followers

The journey to 100,000 followers

Followers I had (Aug 2025)

500

Followers I have

16,900+

Followers I will have

100k+

NARRATIVE

Setting up my online art store and making my first sale

Setting up my online art store and making my first sale

Where I was

Drawing as a hobby

Drawing as a hobby

Where I am

Setting up store

Setting up store

Where I will be

Selling prints daily

Selling prints daily

NARRATIVE

Building a community around running and business

Building a community around running and business

Where I was

0 events

Where I am

8 events hosted

Where I will be

100+ events

WORDS I LIVE BY

"Act boldly and mighty forces will come to your aid."

03 — THINGS YOU SHOULD KNOW

My goal is to create aspirational content that remains relatable and down to earth in the hope that my experiences encourage and inspire others. Authenticity is therefore an essential ingredient in my personal brand that guides my approach and style.

Most popular age range

25-44

25-44

Based in

Cape Town

Cape Town

Top locations

South Africa & USA

South Africa & USA

Available for

Worldwide travel

Worldwide travel

Content language

English

English

Primary platform

Instagram

Instagram

03 — THINGS YOU SHOULD KNOW

My goal is to create aspirational content that remains relatable and down to earth in the hope that my experiences encourage and inspire others. Authenticity is therefore an essential ingredient in my personal brand that guides my approach and style.

Most popular age range

25-44

Based in

Cape Town

Top locations

South Africa & USA

Available for

Worldwide travel

Content language

English

Primary platform

Instagram

Let's connect

Let's connect

hi@gregbakker.com

Book a call

Use form

TELL ME ABOUT YOUR PROJECT

I typically respond within 24 hours.

Let's connect

hi@gregbakker.com

Book a call

Use form

TELL ME ABOUT YOUR PROJECT

I typically respond within 24 hours.

© 2026 Greg Bakker | All Rights Reserved

Website by Optimal Grip

Based in Cape Town

19:28:28